PPC Collection

Pay per click advertising

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ppc landing page

6 Little Steps to Create a Killer PPC Landing Page

This article explains the simple, yet seemingly confounding... 

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linkedin lead ads

LinkedIn’s New Lead Gen Forms vs. Facebook Lead Ads

LinkedIn’s new Lead Gen Forms will be a boon for B2B... 

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adwords account

AdWords Account Expansion: Scaling & Growing Successfully

Considering AdWords account expansion? Take advantage of... 

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facebook ads manager

Facebook Ads Manager: A 125-Point Guide To Make You A Superhero

Facebook Ads Manager lets users set up, track & optimize ad... 

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google display network

The Ultimate Guide To The Google Display Network

The Google Display Network provides a great opportunity to... 

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PPC variants

Knock-Off Thousands from Your AdWords Costs with Close Variants

Are you using close variants as a keyword match type in... 

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how to use PPC

Branding Success: How to Use PPC to Amplify Your Brand

You may be surprised to know that branding and PPC go... 

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google display network

From $2/day to $65,000/day with Google Display Network, here’s what I learned…

In 2007 Justin started his first online ad campaign. It was... 

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Facebook ads bidding

Facebook Ads Bidding – 54 Tips, Hacks & Methods to Know

Get 54 Facebook ads bidding tips & explanations for... 

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facebook ad features

10 Lesser-Known Facebook Ad Features (and Why You Should Use Them)

It’s a fact, Facebook has a ton of features for its... 

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linkedin matched audiences

LinkedIn’s new Matched Audiences feature just blew Facebook Custom Audiences out of the water for B2B

As LinkedIn rolls out Matched Audiences, columnist AJ... 

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pinterest advertising

3 Reasons You Need to Try Pinterest Ads

With an $11 billion valuation and $300 million in revenue... 

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PPC ad testing

PPC Ad Testing Tips From Our Top 10 Experts

If you’re looking to improve your PPC ad testing skills,... 

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power words

7 Power Words & Phrases to Test in Your Facebook Ads

When you're competing for attention on Facebook, your ads... 

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facebook ads

We Spent $100k On Facebook Ads. Here’s What We Learned.

For a three-person digital marketing team like ours, the... 

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linkedin ads

LinkedIn Ads: How to target your ideal prospect, every time

Columnist AJ Wilcox walks you through LinkedIn targeting... 

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common adwords mistakes

The Top 10 Most Common AdWords Mistakes (And How To Fix Them)

In this post I will be showing you ten common AdWords... 

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landing page best practices

Boosting B2B Leads by 9x with PPC and Landing Page Best Practices [Case Study]

How an SF marketing agency used landing page and PPC best... 

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